
The clean girl makeup trend is everywhere on TikTok and Instagram, and it’s more than just a passing vibe! It’s all about effortlessly radiant skin and brushed-up brows.
In this guide, we’ll break down the look step by step, so you can recreate it at home. Wondering how this differs from a natural makeup look? Read on to know more.
Snap Guide
- Clean girl makeup is about a fresh, minimalist aesthetic that features glowing skin
- Core steps: prep, base, brows, blush/bronzer, lips, dewy finish
- Works for all skin types & tones, with small tweaks
- Key products: tinted moisturizer, cream blush, brow gel, lip balm
- Viral on TikTok but rooted in classic no-makeup makeup techniques
What Is Clean Girl Makeup?

Clean girl makeup is a minimalistic style that emphasizes clear skin, soft color, and a healthy glow. Unlike the no-makeup style which aims to look invisible, clean girl makeup is hinted at by fluffy brows, glossy lips, and a dewy finish.
Despite many users posting their seemingly flawless skin on TikTok, this look isn’t only for poreless complexions. With the right prep, textured or acne-prone skin can slay this style too!
Step-by-Step Clean Girl Makeup Tutorial
Clean girl makeup is less about layering and more about letting your natural features shine. The steps below help create a radiant, everyday look that feels fresh without looking heavy.
Step 1: Skin Prep

Start with a hydrating cleanser, then apply a lightweight moisturizer to plump and smooth your skin. If your skin tends to feel dull, add an illuminating primer to give it a lit-from-within glow.
Step 2: Light Base

Use a tinted moisturizer/BB cream and blend it with a damp sponge. Instead of masking your face, spot-correct blemishes or redness with a creamy concealer.
Step 3: Brows

Use a clear or tinted brow gel for a fluffy, laminated effect. If you have sparse brow areas, lightly fill them in with a pencil or powder for soft and natural strokes.
Step 4: Cream Blush & Bronzer

Dab cream blush onto the apples of your cheeks and sweep a little across the bridge of your nose for a sun-kissed effect. Follow with cream bronzer and blend it upward along your cheekbones and temples
Step 5: Lips

Use a tinted lip balm for enough color while keeping lips hydrated. If you prefer a bit more shine, layer on a high-gloss formula in nude or soft pink shades.
Step 6: Set & Glow

Locking in the look doesn’t mean going matte. Instead, mist your face with a dewy setting spray to keep everything in place.
Best Products for the Clean Girl Look
You don’t need lots of products to achieve a minimalist look; a few staples will do. Below are top-rated picks that work across budgets, so you can decide whether to splurge or save.
- Base: Glossier Skin Tint, e.l.f. Halo Glow
- Brows: Benefit 24-HR Brow Setter, NYX The Brow Glue
- Blush: Rare Beauty Soft Pinch, Milani Cream Blush
- Lips: Summer Fridays Lip Butter Balm, Maybelline Lifter Gloss
- Setting: Charlotte Tilbury Airbrush Flawless Setting Spray, e.l.f. Dewy Coconut Mist
Your Clean Girl Makeup Journey Starts Here

The clean girl makeup style is not just a TikTok fad; it’s a practical routine you can adopt anytime. With effective skin prep using lightweight products, you can create an effortless yet polished look.
The best part? You only need a few products and smart application techniques for that radiant, fresh-faced glow anytime. Start simple, experiment when you feel more confident, and make the clean girl look your own.
Frequently Asked Questions
Is clean girl makeup the same as no-makeup makeup?
Clean girl makeup is more polished, emphasizing brows and glow, while no-makeup makeup is about complete invisibility.
Can I do this look with acne or textured skin?
Yes. Focus on skin prep and lightweight base products that enhance rather than mask.
What’s the best budget product for clean girl makeup?
The e.l.f. Halo Glow Filter is a cult favorite dupe for high-end glow products.





