5 TikTok Makeup Trends for Fall 2025

TikTok makeup trends are rewriting how beauty feels in 2025. Instead of just watching from the sidelines, millions are now trying out quick hacks and dramatic looks straight from our FYP. Think of it as your shortcut to tapping into the season’s energy without buying a whole new kit.

This article walks you through five of the biggest fall trends bubbling up on TikTok right now. You’ll see how everything from coffee-inspired tones to smudgy eyeliner revivals can translate into looks you’ll actually wear. 

1. Tired Girl Makeup

Inspired by Jenna Ortega, the tired girl makeup trend is blowing up on TikTok right now. It features smudgy liner, sheer base, and soft under-eye shading that gives off a slightly undone vibe. Pair with balmy lips for an effortless autumn look.

How to try it: Skip full coverage foundation, smudge a kohl liner along the lash line, and use a soft brown shadow under the eyes. Top off with a tinted lip balm.

2. Latte-Inspired Makeup

Coffee tones are staying strong this September. The latte makeup trend uses warm browns, caramels, and milky highlights. Add a glossy lip to complement the brown palette.

How to try it: Use a neutral brown shadow across the lids and sweep a cinnamon-toned blush. Finish with a beige or caramel lip gloss.

3. Glossy, Skin-First Finishes

Instead of heavy powders, TikTok is leaning into glass-skin-inspired finishes this fall. This trend is all about luminous base, light concealer, and strategic highlighting. Glossy skin is perfect for chillier months when skin tends to look dull.

How to try it: Prep with hydrating primer, apply light foundation or tinted moisturizer, and dab highlighter on cheekbones, nose, and cupid’s bow. Lock in with a mist spray.

4. Playful Blush Placement

These days, blush also serves as a sculpting tool. TikTok creators are pushing placement higher and wider such as under the eyes, across the nose, and up to the temples. The effect is a youthful and fresher appearance. 

How to try it: Use a cream blush and place it under the eyes or sweep across the nose bridge for a sun-kissed effect. Blend softly toward temples for a sculpted look.

5. Soft Grunge Revival

Grunge makeup is back in a softer version. It highlights smoky shadow washes, blurred lips, and lived-in liners. This revival pairs perfectly with chunky knits and leather jackets, just in time for fall.

How to try it: Blend dark eyeshadow close to the lash line, smudge liner outward, and tap a berry lipstick using your finger for a smoky makeup effect.

Final Touch

TikTok is serving plenty of fresh makeup ideas this fall, but you don’t need to try them all at once! Think of these trends as little sparks you can pick up and make your own. The point is to have fun and feel good in your own skin.

Which of these fall trends are you most excited to play with? What TikTok trend are you trying first this fall?

FAQs

1. Are TikTok makeup trends beginner-friendly?
Yes. Most trending looks on TikTok focus on easy application and short routines. Many creators post step-by-step tutorials that make each trend accessible even for first-time makeup users.

2. Do I need new products to try these trends?
Not necessarily. You can repurpose existing products in your kit—like using brown lipstick as blush or balm for shine. Most looks focus on technique and placement rather than specific brands.3. Which fall trend works best for oily skin?
The latte-inspired or soft grunge trends work well because they rely less on heavy dewy finishes. You can keep shine controlled while still playing with color and definition.

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